Title: UNDISCOVERED
I have chosen the
title 'Undiscovered' as I think that it stands out, and I believe that this is
relevant to my genre, as I have chosen to create an indie magazine, I think
that this word relates to the indie genre. For the question in my Questionnaire
I asked what words people link to the indie genre and they gave answers such as
'different' Which I believe conveys as it suggests the type of music the
magazine is focused on is very much so and it states something unknown.
Moreover, I believe that this style of font fits perfectly in with the genre as
it is plain and simple but effective at the same time, which will grab people’s
attention, making them want to read my magazine.
Positioning Statement: Discover your indie!
I have chosen to
use this positioning statement as it anchors the genre of the magazine which
instantly conveys to the audience what the focus of the contents are. This is
also a statement with a tone that is going to attract a wider audience. Also,
this is a play on words and it plays against my title, making it link.
Price: £3.99
This is going to
be my price as when I did my questionnaire people decided that the most that
they would pay was mainly in between £3 and £5 and so i have put the price in
between so that I can attract a wider audience and makes it more
appealing.
Distribution:
Newsagents, supermarkets, concert venues, music stores, airports, train
stations, gig venues.
I will distribute
my magazine in these places as i believe my target audience are likely to visit
these places and so they are more likely to see my magazine and seeing this
will attract and appeal to them which is going to make them want to buy my
magazine more.
Rationale:
The magazines
approach will focus on what the fans want to read about such as their favourite
artists. This will provide unbiased opinions and give insights into famous
indie artists live performances. This type of rationale will attract a wider
audience as the content focuses on what the fans want to read about
Style:
The style will be informal at times and formal at times depending
on what the article is about. The informal tone keeps it light hearted and
pleasurable to read yet it still provides the information needed for the certain
article. There will be the even amount of text and images as that is what my
target audience decided they would like within my magazine, and neither the
text nor image will dominate the magazine, making it look fair.
Regular content:
·
Editors
letter
·
Band
of the month
·
Q+A with...
·
Quiz
·
Album
review
·
New,
Upcoming bands
·
Interviews
·
LIVE!
The regular content will consist of these as this is what my
target audience decided they would like to see within my magazine and also it
will attract a wider audience having a range of the regular articles. By
providing these articles, it will attract a wider audience.
Feature content:
·
Catfish
go global?!
·
The
10 top indie artists of all time
·
An
interview with Wasted Lights
·
Q+A
with The Kooks
·
Concert
do’s and don’ts
·
Arctic
Monkeys are back and better than ever!!
·
Reading
and Leeds Fest reviews…
·
Will
success terrify Twenty One Pilots?
·
The
Wombats- Why Britain has gone silly for the lords of the indie dancefloor
·
Noel
returns! But is he really talking to Liam?
·
Sundara
Karma Unleashed
·
Arcade
fire’s 411 on how to be indies biggest band
·
Inside
The Stone Roses secret show
·
Jake
Bugg’s most revealing interview YET!
·
On
the road with Foals
House Style:
Headlines: Microsoft
Sans Seriff Bold
Cover
lines: Source sans Prolight
Standfirst:
Euphemia
Captions:
Myriad Pro
Features
First paragraph: Drop
Capital, Arial Unicode MS, 4 lines deep, first word in capitals
News
first paragraph: First word in capitals
Body
text: Malgun gothic
Colour Scheme: Black, white and Burgundy
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